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Streamline Hiring Process for a Better Candidate Experience

Streamline Hiring with Certn and Freshteam 

On top of helping you learn meaningful information about your candidate, background checks can contribute to a better candidate experience. A PwC survey of 10,000 people found that nearly half of job seekers have turned down an offer because of a bad experience during the hiring process. Therefore, it’s important to do everything you can to stand out in a competitive job market. 

One way to stand out is by streamlining your hiring and onboarding processes with Certn’s background checks—they’re fast, 100% online, and easy.

The key to streamlining? An open API that integrates with your applicant tracking system, like Freshteam.

Why Companies Do Background Checks

Background checks, also known as pre-employment screening, are carried out by over 96% of employers. They’re used to verify a candidate’s information and help employers make more informed hiring decisions.

The three most common things employers check for as part of the background screening process are:

  1. ID Verification - To make sure the candidate’s information in the application matches government-issued IDs

  2. Criminal History - To confirm whether the information the candidate disclosed about their criminal history matches police records

  3. Education and Credentials Verification - To confirm the candidate has the necessary qualifications to perform the role

While a lot of companies do background checks, not everyone uses the same process. Some companies still rely on in-person screening where candidates bring identity verification documents to a local police station and wait up to weeks for results.

Fortunately, others committed to a better candidate experience have embraced the newer, faster, online-only background screening process.

What Makes a Good Candidate Experience

A good candidate experience can make a big difference in how an applicant or new hire perceives your company. The experience begins during the application process, extends to the background screening, and even impacts the onboarding experience.

The following considerations can help you use technology to improve the candidate experience during the background screening part of the hiring process and when onboarding.

Happy Black woman job candidate doing easy ID verification on mobile phone

A User-Friendly Platform

A hiring platform that prioritizes the user with a mobile-first, easy to navigate experience and a support team that’s available to help along the way is one way to make a good first impression.

A user-friendly hiring platform is also one that enables recruiters and hiring managers to automate prompts and follow-up emails for higher response rates and to stay in front of applicants. Freshteam’s customizable workflows put routine recruiting chores on autopilot to focus on what matters.

White woman happy greeting team on virtual onboarding on laptop-1

Easy Onboarding

Each step of the application process should be easy for candidates or it could turn them away. 

Do your candidates a favour and don’t ask them to log into your system to apply. Let them apply without logging into anything for a better candidate experience.

To make the background check process even easier, go paperless and leverage small efficiencies like pre-filled forms. Syncing information through document data extraction also makes a difference.

Happy white male recruiter reviewing background check results

Fast Results

The background check is usually the final step before your candidate receives a job offer. The longer the results take, the greater the risk your top candidate accepts another offer.

100% online background checks have the benefit of faster turnaround times so you can shorten your time to hire.

In summary, a streamlined background screening process should allow candidates to quickly and easily submit the right information needed to perform the background check. After, it should provide fast results so the onboarding process can begin.

Enabling all these features of a smooth background check experience is likely an API.

Easy Background Check API

While you might not think how you run a background check could make or break the candidate's experience, it does contribute to a more positive overall experience as described above. 

A background screening process that requires candidates to print, sign, scan, and upload multiple files, correspond via multiple back and forth email interactions, and deal with a slow and unresponsive customer service team can be frustrating.

By contrast, a paperless background check that can be completed 100% online with just a few clicks right from a smartphone makes for a more positive candidate experience. How do we know these little details matter? 80% of our background checks are completed from smartphones, so feel confident saying that this kind of convenience is something that candidates value. 

Slow turnaround times also put you at risk of losing out on the best talent. The average recruiter fills positions within 30 days, according to a survey by Jobvite. Moving the process along more quickly by automating scheduling tasks and faster background check workflows is a great way to stay in front of top talent before they move on to other opportunities.

By offering your candidates a background check process that’s easy to get through and fast, you’re helping to establish a positive relationship with them. In a remote-first work environment, these types of experiences can have an even greater impact, as new hires in this scenario have fewer in-person interactions to build rapport.

Streamlining the Hiring Process

The key to this seamless onboarding experience and embracing HR technology with ease is an open API.

Certn’s API integrates with a variety of applicant tracking system (ATS) providers and hiring platforms and facilitates white labeling with your branding and logo.

Certn and Freshteam Integration

With software platforms like Freshteam, you can simplify the hiring, onboarding, and management of remote teams. Freshteam is an all-in-one HR software that helps growing businesses simplify recruitment, modernize employee management, and build strong remote workplaces globally. It's a better experience for candidates and recruiters.

Freshteam helps hiring managers with four components of the HR: an applicant tracking system (ATS), onboarding and offboarding, HR information system (HRIS), and time off management.

The Certn and Freshteam integration provides a smooth user interface regardless of whether you're an applicant or a recruiter. Users can track ongoing background screenings and review reports within the Freshteam platform. Because a great candidate experience and an efficient recruiter workflow prioritizes communication to maintain candidates’ trust and cooperation, Freshteam’s ATS has tools and features such as SMS notifications and automated alerts for applicants to keep them informed of the status of their application, next steps, and manage the collection of additional data like background screening.

Candidates should feel supported and satisfied, and have confidence in your background screening process. Freshteam is aligned with Certn in terms of user-friendliness because its onboarding features include checklists and instant sign-off with e-signatures and automated prompts to make the process as fast as possible. Talk about easy!

Book a demo today to see how Certn and Freshteam can help you ensure a positive hiring experience for candidates and recruiters.

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